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A SOCIAL CAMPAIGN:
"Crying", "throwing up", & "sh*tting your pants" aren't just signs you're sick, they're reactions commented on cute couple Tiktoks.
Luckily, Pepto Bismol has relief... for every symptom but singleness.
Pepto Bismol matches the trending tone of Tiktok singles, giving them a taste of their own medicine.
Pepto Bismol will leverage existing viral videos and trends on #Coupletok with the duet, music, and stitch features... adding a dose of Pepto, of course.
Accounts known for couple content will receive a “Pepto Certified” pink check. The PDA from these account may leave single viewers “sh*tting, crying, and throwing up”
The pink "Pepto Precaution" mimics other Tiktok warnings which alert to sensitive content. In this case it warns viewers from videos that are sickeningly cute.
ART DIRECTION: SKYLER GREGERSON
SOME EXTRA SPOTS:
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Wrangler helps women reclaim the Western, free of all its stereotypes.
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DIRECTOR: ANDREW RHEE, DP: SAM JORGENSEN, PRODUCER: MADI HILL , ART DIRECTOR: ANYA MEREDITH, COPY: ME
Maybelline believes lipstick does more than enhance a pretty smile — it empowers its wearer in their every task.
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DIRECTOR: ANDREW RHEE, DP: SAM JORGENSEN, PRODUCER: MADI HILL , ART DIRECTOR: ANYA MEREDITH, COPY: ME
With Bolt24 Gatorade's extra hydration athletics don't end when you're a senior.
DIRECTOR: ANYA MEREDITH, DP: SAM HARTS, PRODUCER: JULIA MEREDITH, ART DIRECTOR: ASHLYN ELGGREN, COPY: ME
Radio ads:
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Radio ads I made for Maybelline in response to the statistic that 98% of women report being told to smile more at work.
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